Est Net are a company who help support tech businesses in Wales. Recently, they informed me they were planning on rebranding themselves as Technology Wales. They were aware that I was using this name, but had initially decided to rebrand anyway.
Issues like this can be complex for all parties involved, and it rarely goes perfectly smoothly or runs along a path that feels ideal to all. However, after continued communication with Est Net, their CEO decided not to rebrand as Technology Wales which will avoid brand confusion.
We’d like to wish them every success for the future, in supporting technology businesses in Wales.
